SKU: 210LAP40N

The logo is the most important part of building a brand’s visual identity. A good logo should be instantly recognizable, flexible, and timeless. It needs to be memorable and easy to understand from a distance, while still being expressive and unique. But how do you get there? In this article, we will explore some key things you need to know for creating a great logo that will boost your brand recognition, whether on your company's food packaging or on advertising.

What Makes Up A Good Logo?

The logo is the most important part of building a brand’s visual identity. A good logo should be instantly recognizable, flexible, and timeless. It needs to be memorable and easy to understand from a distance, while still being expressive and unique. A great logo will boost your brand recognition, whether on your company's sign or takeout containers.

Consider your audience when designing your logo: What values do they represent? What's the goal of the design?

The following are some of the key considerations for designing a great logo:

• What is your brand's target market?
• What does your brand stand for?
• Who are your ideal customers?
• How might you want people to identify with your brand?
• How do you want people to feel about your company when they see it?
• What values do you want to convey through your brand's persona?

What Does A Great Logo Do?

A great logo is easy to recognize and should be something that your customers and potential clients will understand and appreciate. It needs to be versatile, which means that it can be used in a variety of places, such as on your company's website, social media, and advertising. The key here is staying away from trends because trends come and go quickly and you'll want your brand's message to stay relevant for as long as possible.

Color Combinations

A logo is an emblem, and emblems are meant to symbolize something. This is why color is important. It's one of the first things your customers will see when they first look at your logo, so it needs to stand out.

Color can have a huge impact on how your brand is perceived, so you should choose wisely. Color should be appropriate for your business's industry, but also something unique that sets your brand apart from others in its market.

There are many ways to create a great color combination that will work well with other design elements in your logo or packaging design. When it comes to colors, think about what emotions you want your logo to invoke.

Putting Your Logo on Containers

Once you have a logo that you can use, then you start to label the containers that you use. One of the easiest ways to do this is with customized labels and seals. You can use them on takeout containers and delivery boxes to keep them sealed while also branding the packaging.

To get these labels, partner with PacknWood. We can customize eco-friendly labels with your logo. Call +1 (201) 604-3840 to reach our office, or send us a message through our website.